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SM12 Architects


SM12 Architects


Logo redesign

Style guide

SM12 Architects had been established as a practice for five years and had outgrown their logo. The solution was a redesign to align their values of good design, sustainability and thoughtful approach to space and complex problems.


The hand drawn logo is responsive with three layout versions. Whether it is displayed at small scale on social media, a drawing sheet or large scale signage, the logo maintains clarity and impact, reinforcing their brand values with integrity.

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